Privacy Policy - سياسة الخصوصية

 

Art. 6 (1) lit. a DS-GVO (in conjunction with Section 15 (3) TMG) serves our company as the legal basis for processing operations in which we obtain consent for a specific processing purpose.

If the processing of personal data is necessary for the performance of a contract to which you are a party, as is the case, for example, with processing operations that are necessary for a delivery of goods or the provision of another service or consideration, the processing is based on Article 6 (1) lit. b DS-GVO. The same applies to such processing operations that are necessary for the implementation of pre-contractual measures, for example in cases of inquiries about our products or services.

If our company is subject to a legal obligation by which a processing of personal data becomes necessary, such as for the fulfillment of tax obligations, the processing is based on Art. 6 (1) lit. c DS-GVO.

In rare cases, the processing of personal data might become necessary to protect vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were to be injured on our premises and as a result his or her name, age, health insurance data or other vital information had to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 (1) lit. d DS-GVO.

Finally, processing operations could be based on Art. 6(1)(f) DS-GVO. Processing operations that are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject are not overridden. Such processing operations are permitted to us in particular because they were specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if you are a customer of our company (recital 47 sentence 2 DS-GVO).

 

6. TECHNOLOGY

6.1 SSL/TLS ENCRYPTION

This site uses SSL or TLS encryption to ensure the security of data processing and to protect the transmission of confidential content, such as orders, login data or contact requests that you send to us as the operator. You can recognize an encrypted connection by the fact that there is a "https://" instead of a "http://" in the address line of the browser and by the lock symbol in your browser line.

We use this technology to protect your transmitted data.

 

6.2 DATA COLLECTION WHEN VISITING THE WEBSITE

During the merely informational use of our website, i.e. if you do not register or otherwise transmit information to us, we only collect such data that your browser transmits to our server (in so-called "server log files"). Our website collects a series of general data and information with each call of a page by you or an automated system. This general data and information is stored in the server log files. The following data may be collected

 

1. browser types and versions used,
2. the operating system used by the accessing system,
3. the website from which an accessing system arrives at our website (so-called referrer),
4. the sub-websites that are accessed via an accessing system on our website,
5. the date and time of an access to the Internet site,
6. an Internet protocol address (IP address),
7. the Internet service provider of the accessing system.

 

 

When using this general data and information, we do not draw any conclusions about your person. Rather, this information is required in order to

1. to deliver the contents of our website correctly,
2. to optimize the content of our website as well as the advertising for it,
3. to ensure the long-term functionality of our IT systems and the technology of our website, and
4. to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack.

 

 

Therefore, the data and information collected is, on the one hand, statistically analyzed by us and, on the other hand, it is evaluated with the aim of increasing the data protection and data security of our enterprise so as to ultimately ensure an optimal level of protection for the personal data we process. The data of the server log files are stored separately from any personal data provided by a data subject.

The legal basis for the data processing is Art. 6 para. 1 p. 1 lit. f DS-GVO. Our legitimate interest follows from the purposes for data collection listed above.

 

6.3 ENCRYPTED PAYMENT TRANSAC

If there is an obligation to transmit your payment data (e.g. account number in the case of direct debit authorization) to us after the conclusion of a contract with costs, this data is required for payment proces

Payment transactions via the common means of payment (Visa/MasterCard, direct debit) are made exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line.We use this technology to protect your transmitted data.

 

7. COOKIES

7.1 GENERAL INFORMATION ABOUT COOKIES

We use cookies on our website. These are small files that are automatically created by your browser and stored on your IT system (laptop, tablet, smartphone or similar) when you visit our site.

In the cookie, information is stored that arises in each case in connection with the specific end device used. This does not mean, however, that we thereby gain direct knowledge of your identity.

The use of cookies serves on the one hand to make the use of our offer more pleasant for you. For example, we use so-called session cookies to recognize that you have already visited individual pages of our website. These are automatically deleted after you leave our site.

In addition, we also use temporary cookies to optimize user-friendliness, which are stored on your terminal device for a certain fixed period of time. If you visit our site again to use our services, it is automatically recognized that you have already been with us and which entries and settings you have made so that you do not have to enter them again.

On the other hand, we use cookies to statistically record the use of our website and to evaluate it for the purpose of optimizing our offer for you. These cookies enable us to automatically recognize that you have already been to our site when you visit it again. These cookies are automatically deleted after a defined period of time.

 

7.2 LEGAL BASIS FOR THE USE OF COOKIES

The data processed by cookies, which are required for the proper functioning of the website, are thus necessary to protect our legitimate interests as well as those of third parties in accordance with Article 6 (1) sentence 1 lit. f DS-GVO.

For all other cookies, it applies that you have given your consent to this via our opt-in cookie banner within the meaning of Art. 6 (1) lit. a DS-GVO.

 

8. CONTENTS OF OUR WEBSITE

8.1 REGISTRATION AS A USER

Which personal data is transmitted to us in the process is determined by the respective input mask used for registration. The personal data you enter is collected and stored exclusively for internal use by us and for our own purposes. We may arrange for it to be passed on to one or more order processors, for example a parcel service provider, who will also use the personal data exclusively for an internal use attributable to us.

By registering on our website, the IP address assigned by your Internet service provider (ISP), the date and the time of registration are also stored. This data is stored because it is the only way to prevent misuse of our services and, if necessary, to enable us to investigate criminal offences that have been committed. In this respect, the storage of this data is necessary for our protection. As a matter of principle, this data is not passed on to third parties unless there is a legal obligation to pass it on or the passing on serves the purpose of criminal prosecution.

Your registration by voluntarily providing personal data also enables us to offer you content or services which, due to their nature, can only be offered to registered users. Registered persons are free to change the personal data provided during registration at any time or to have it completely deleted from our database.

Upon request, we will provide you at any time with information about which personal data we have stored about you. Furthermore, we will correct or delete personal data at your request, insofar as this does not conflict with any legal obligations to retain data. A data protection officer named in this data protection declaration and all other employees are available to the data subject as contact persons in this context.

The processing of your data is carried out in the interest of a comfortable and easy use of our website. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f DS-GVO.

 

8.2 DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR THE EXECUTION OF A CONTRACT

Pursuant to Art. 6 (1) lit. b DS-GVO, personal data is collected and processed if you provide it to us for the execution of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. Deletion of your customer account is possible at any time and can be done by sending a message to the above address of the person responsible. We store and use the data provided by you for the purpose of processing the contract. After complete execution of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial law retention periods and deleted after expiry of these periods, unless you have expressly consented to a further use of your data or a legally permitted further use of data was reserved on our part, about which we inform you accordingly below.

 

8.3 DATA PROCESSING FOR ORDER PROCESSING

The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, insofar as this is necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institution within the framework of payment processing, insofar as this is necessary for payment processing. If payment service providers are used, we inform explicitly about this below. The legal basis for the transfer of data is here Art. 6 para. 1 lit. b DS-GVO.

 

8.4 CONCLUSION OF CONTRACTS WITH ONLINE STORE, MERCHANTS AND SHIPMENT OF GOODS

We transmit personal data to third parties only if this is necessary in the context of contract processing, such as to the companies entrusted with the delivery of the goods or the credit institution entrusted with the payment processing. A further transmission of the data does not take place or only if you have expressly agreed to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.

The basis for data processing is Art. 6 (1) lit. b DS-GVO, which permits the processing of data for the fulfillment of a contract or pre-contractual measures.

 

8.5 CONTACTING / CONTACT FORM

When contacting us (e.g. via contact form or e-mail), personal data is collected. Which data is collected in the case of a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of responding to your request or for contacting you and the associated technical administration. The legal basis for processing the data is our legitimate interest in responding to your request pursuant to Art. 6 (1) lit. f DS-GVO. If your contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 (1) lit. b DS-GVO. Your data will be deleted after final processing of your request, this is the case if it can be inferred from the circumstances that the matter concerned has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

 

8.6 APPLICATION MANAGEMENT / JOB EXCHANGE

We collect and process the personal data of applicants for the purpose of managing the application process. The processing may also take place electronically. This is particularly the case if an applicant submits corresponding application documents to us electronically, for example by e-mail or via a web form located on the website. If we conclude an employment contract with an applicant, the transmitted data will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If we do not conclude an employment contract with the applicant, the application documents will be automatically deleted six months after notification of the rejection decision, provided that no other legitimate interests on our part prevent deletion. Other legitimate interest in this sense is, for example, a duty to provide evidence in proceedings under the General Equal Treatment Act (AGG).

The legal basis for processing your data is Art. 88 DS-GVO in conjunction with. § 26 para. 1 BDSG.

  

8.7 GOOGLE SIGN-IN

On our website, you can log in to create a customer account or register using the social plugin "Google Sign-In", which is operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"), as part of the so-called single sign-on technology, if you have a Google profile. You can recognize the social plugins of "Google Sign-In" or "Register with Google" on our website by a button with the Google logo and the inscription "Google Sign-In" or "Register with Google" or "Register with Google" or "Register with G".

By using this Google button on our website, you have the option of logging in or registering on our website using your Google user data. Only if you give your express consent in accordance with Art. 6 (1) a) DS-GVO before the registration process on the basis of an appropriate notice about the exchange of data with Google, we receive when using the Google- button from Google, depending on your personally made privacy settings at Google, the general and publicly accessible information stored in their profile. This information includes the user ID, name, profile picture, age and gender.

We would like to point out that, following changes to Google's privacy terms and conditions of use, the transfer of your profile pictures, the user IDs of your friends and the friends list may also occur if these have been marked as "public" in your privacy settings at Google. The data transmitted by Google will be stored and processed by us for the creation of a user account with the necessary data, if these have been released by you at Google for this purpose (title, first name, last name, address data, country, e-mail address, date of birth). Conversely, on the basis of your consent, data (e.g. information on your surfing or purchasing behavior) may be transferred from us to your Google profile.

The consent given can be revoked at any time by sending a message to the responsible person named at the beginning of this statement.

https://www.google.de/intl/de/policies/privacy/

You can view the terms of use for the use of "Google Sign-In" or "Register with Google" here: https://www.google.de/intl/de/policies/terms/regional.html

If you do not want Google to assign the data collected via our website directly to your Google profile, you must log out of Google before visiting our website.

 

9. NEWSLETTER & E-MAIL MARKETING

9.1 NEWSLETTER DISPATCH TO EXISTING CUSTOMERS

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services, such as those already purchased, from our product range by e-mail. In accordance with Section 7 (3) of the German Unfair Competition Act (UWG), we do not need to obtain your separate consent for this. In this respect, the data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 Para. 1 lit. f DS-GVO. If you have initially objected to the use of your e-mail address for this purpose, no mail will be sent by us. You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by notifying the responsible person named at the beginning by sending an e-mail to info@binyanbooks.com. For this, you will only incur transmission costs according to the prime rates. After receipt of your objection, the use of your e-mail address for advertising purposes will cease immediately.

 

9.2 NEWSLETTER

On our website, you are given the opportunity to subscribe to our company's newsletter. Which personal data is transmitted to us when ordering the newsletter is determined by the input mask used for this purpose.

We inform our customers and business partners at regular intervals by means of a newsletter about our offers. The newsletter of our company can only be received by you if

1. you have a valid e-mail address and
2. you have registered to receive the newsletter.

 

For legal reasons, a confirmation e-mail will be sent to the e-mail address you entered for the first time for the newsletter dispatch using the double opt-in procedure. This confirmation e-mail serves to verify whether you, as the owner of the e-mail address, have authorized the receipt of the newsletter.

When you register for the newsletter, we also store the IP address of the IT system used by you at the time of registration, as assigned by your Internet service provider (ISP), as well as the date and time of registration. The collection of this data is necessary in order to be able to trace the (possible) misuse of your e-mail address at a later date and therefore serves our legal protection.The personal data collected in the context of a registration for the newsletter is used exclusively for sending our newsletter. Furthermore, subscribers to the newsletter could be informed by e-mail if this is necessary for the operation of the newsletter service or a related registration, as could be the case in the event of changes to the newsletter offering or changes in technical circumstances. No personal data collected as part of the newsletter service will be passed on to third parties. The subscription to our newsletter can be cancelled by you at any time. The consent to the storage of personal data that you have given us for the newsletter dispatch can be revoked at any time. For the purpose of revoking the consent, you will find a corresponding link in each newsletter. Furthermore, it is also possible to unsubscribe from the newsletter mailing directly on our website at any time or to inform us of this in another way.

The legal basis for data processing for the purpose of sending the newsletter is Art. 6 (1) lit. a DS-GVO.

 

 9.3 DIALOGUE MARKETING DEUTSCHE POST DIALOG SOLUTIONS

As part of our services, we use Deutsche Post Dialog Solutions GmbH (hereinafter "Deutsche Post") for dialogue marketing activities to communicate information, offers, promotional materials and other content related to our products and services. When using this service, personal data may be processed on behalf of Deutsche Post.

Deutsche Post may process personal data on our behalf. Deutsche Post acts as a processor in accordance with applicable data protection laws and the requirements of the General Data Protection Regulation (GDPR). Your data will be processed by Deutsche Post exclusively for the purposes defined in our dialogue marketing measures.

The legal basis for the data processing results from Art. 6 (1) f) (legitimate interest) of the DSGVO.

For further information on data processing by Deutsche Post and its data protection measures, please refer to Deutsche Post's data protection declaration, which can be viewed at the following website Data Protection Datenschutz | Deutsche Post | Deutsche Post Dialog Solutions

 

9.4 PERSONALIZED E-MAIL MARKETING

On our website, you are given the opportunity to subscribe to personalized e-mail marketing from our company. Which personal data is transmitted to us when ordering the newsletter, results from the input mask used for this purpose.

We inform our customers and business partners at regular intervals via e-mail about our offers, specials, personal recommendations, surveys and invitations to reviews. The personalized e-mail marketing of our company can only be received by you if

1. you have a valid e-mail address and
2. you have registered to receive personalized e-mail marketing.

 

For legal reasons, a confirmation e-mail will be sent to the e-mail address you have registered for the first time for the sending of personalized e-mail marketing using the double opt-in procedure. This confirmation e-mail serves to verify that you, as the owner of the e-mail address, have authorized the receipt of personalized e-mail marketing.

When you register for personalized e-mail marketing, we also store the IP address of the IT system used by you at the time of registration, as assigned by your Internet service provider (ISP), as well as the date and time of registration. The collection of this data is necessary in order to be able to track the (possible) misuse of your e-mail address at a later date and therefore serves our legal protection.

For the generation and playout of personalized content as well as for targeted addressing via behavior-based target groups within personalized e-mail marketing, information about your user behavior on our website is transmitted to the technical service provider Klaviyo through the use of cookie technology. You have the option of revoking this at any time via the individual cookie settings.

 

The personal data collected as part of a registration for personalized e-mail marketing is used exclusively for sending our personalized e-mail marketing (specials, personal recommendations, surveys and invitations to reviews). Furthermore, subscribers to the personalized e-mail marketing could be informed by e-mail if this is necessary for the operation of the e-mail marketing service or a related registration, as could be the case in the event of changes to the e-mail marketing offer or changes in the technical circumstances. No personal data collected as part of the e-mail marketing service will be passed on to third parties. The subscription to our personalized e-mail marketing can be cancelled by you at any time. The consent to the storage of personal data that you have given us for the personalized e-mail marketing mailing can be revoked at any time. For the purpose of revoking consent, a corresponding link can be found in each e-mail marketing mailing. Furthermore, it is also possible to unsubscribe from personalized e-mail marketing directly on our website at any time or to inform us of this in another way.

 

The legal basis for data processing for the purpose of personalized e-mail marketing is Art. 6 para. 1 lit. a DS-GVO.

 

9.5 NEWSLETTER- & E-MAIL-MARKETING DELIVERY VIA KLAVIYO

Our e-mail newsletters and personalized e-mail marketing are sent via the technical service provider Klaviyo, Inc, 125 Summer St, Floor 6 Boston, MA 02111 United States (https://www.klaviyo.com/),to whom we pass on the data you provided when registering for the newsletter or e-mail marketing. This transfer takes place as part of an order processing by Klaviyo. Please note that your data is usually transferred to a Klaviyo server in the USA and stored there.

Klaviyo uses this information to send and statistically analyze newsletters and email marketing mailings with integrated customer data platform (CDP). For the evaluation, the emails sent contain so-called web beacons or tracking pixels, which are single-pixel image files stored on our website. This makes it possible to determine whether a newsletter or e-mail marketing message has been opened and which links, if any, have been clicked on. In addition, technical information is collected (e.g. time of retrieval, IP address, browser type and operating system). The data is collected exclusively pseudonymously and is not linked to your other personal data, a direct personal reference is excluded. This data is used exclusively for the statistical analysis of newsletter or e-mail marketing campaigns. The results of these analyses can be used to better adapt future newsletters or e-mail marketing mailings to the interests of the recipients.

If you wish to object to the data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter or e-mail marketing.

You can revoke the consent you have given at any time. You can also prevent processing at any time by unsubscribing from the newsletter or personalized e-mail marketing. You can also prevent the storage of cookies by setting your web browser accordingly. You can also prevent the storage and transmission of personal data by deactivating JavaScript in your web browser or installing a JavaScript blocker (e.g. https://noscript.net or https://www.ghostery.com). We would like to point out that by taking these measures, it is possible that not all functions of our Internet offer will be available.

Furthermore, Klaviyo may use this data itself in accordance with Art. 6 (1) lit. f DS-GVO due to its own legitimate interest in designing and optimizing the service to meet demand, as well as for market research purposes, for example to determine which countries the recipients come from. However, Klaviyo does not use the data of our newsletter and email marketing recipients to write to them itself or to pass them on to third parties.

To protect your data in the U.S., we have entered into a data processing agreement ("Data Processing Agreement") with Klaviyo based on the European Commission's standard contractual clauses to enable the transfer of your personal data to Klaviyo. This data processing agreement can be viewed at the following internet address if you are interested: https://www.klaviyo.com/legal/dpa.

You can view Klaviyo's privacy policy here: https://www.klaviyo.com/legal/privacy-notice

 

9.6 GOOGLE CUSTOMER REVIEWS PRIVACY POLICY

We also use the Google Customer Reviews rating platform for our website. The operating company of the Google Customer Reviews service is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Customer Reviews offers users the opportunity to rate our services. Users who have used our service are asked for consent to send the rating request. If users have given their consent (for example, by clicking on a checkbox or a link in the newsletter subscription), they will receive a rating request with a link to a rating page. In order to ensure that the users have actually used our services, we transmit to Google the data required for this with regard to the user and the service used (this includes the name, the e-mail address and a reference number). This data is used solely to verify the authenticity and address of the user. The use of this service is based on your consent according to Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TTDSG. This consent can be revoked at any time. Google also processes your data in the USA, among other places. We would like to point out that the ECJ's Schrems II ruling does not provide an adequate level of protection for data transfers to the USA. This may pose various risks to the legality and security of data processing. The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://business.safety.google/intl/de/adsprocessorterms/ You can find out more about the data processed by using Google in the privacy policy at https://policies.google.com/privacy?hl=de.

 

9.7 TRUSTPILOT REVIEWS

We use the rating procedure of the provider Trustpilot for our website. The operating company of the service is A/S, Pilestræde 58, 5, 1112 Copenhagen, Denmark. Trustpilot offers users the opportunity to rate our services. Users who have used our service are asked for consent to send the rating request. Provided that users have given their consent (for example by clicking on a checkbox or a link in the newsletter subscription), they will receive a rating request with a link to a rating page. In order to ensure that the users have actually used our services, we transmit to Trustpilot the data required for this with regard to the user and the service used (this includes the name, the e-mail address and a reference number). This data is used solely to verify the authenticity and address of the user. The use of this service is based on your consent according to Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TTDSG. This consent can be revoked at any time. In order to submit a rating, it is necessary to open a customer account with Trustpilot. In this case, the terms and conditions and data protection information of Trustpilot apply. In order to maintain the neutrality and objectivity of the ratings, we have no direct influence on the ratings and cannot delete them ourselves. For this purpose, we ask users to contact Trustpilot. You can find out more about the data processed through the use of Trustpilot in the privacy policy at https://de.legal.trustpilot.com/end-user-privacy-terms. 

 

10. OUR ACTIVITIES IN SOCIAL NETWORKS

So that we can also communicate with you on social networks and inform you about our services, we are represented there with our own pages. If you visit one of our social media pages, we are jointly responsible with the provider of the respective social media platform within the meaning of Art. 26 DS-GVO with regard to the processing operations triggered thereby which concern personal data.

We are not the original provider of these pages, but merely use them within the scope of the possibilities offered to us by the respective providers.

As a precaution, we therefore point out that your data may also be processed outside the European Union or the European Economic Area. Use may therefore pose data protection risks for you, as it may be more difficult to protect your rights, e.g. to information, deletion, objection, etc., and the processing in the social networks is often carried out directly for advertising purposes or to analyze user behavior by the providers, without this being able to be influenced by us. If usage profiles are created by the provider, cookies are often used or the usage behavior is directly assigned to your own member profile of the social networks (if you are logged in here).

The described processing operations of personal data are carried out in accordance with Art. 6 Para. 1 lit. f DS-GVO on the basis of our legitimate interest and the legitimate interest of the respective provider in order to be able to communicate with you in a timely manner or to inform you about our services. If you have to give your consent to data processing as a user with the respective providers, the legal basis refers to Art. 6 (1) lit. a DS-GVO in conjunction with. Art. 7 DS-GVO.

Since we do not have access to the providers' databases, we would like to point out that it is best to assert your rights (e.g. to information, correction, deletion, etc.) directly with the respective provider. Further information on the processing of your data in the social networks and the possibility of making use of your right of objection or revocation (so-called opt-out), we have listed below at the respective provider of social networks used by us:

 

10.1 FACEBOOK

(Co-)responsible for data processing in Europe:

Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland

Datenschutzerklärung (Datenrichtlinie): https://www.facebook.com/about/privacy

Opt-Out und Werbeeinstellungen: https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen

https://de-de.facebook.com/about/privacy/

 

10.2 INSTAGRAM

(Co-)responsible for data processing in Germany:

Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland

Privacy policy (data policy): http://instagram.com/legal/privacy/

Opt-Out and advertising settings: https://www.instagram.com/accounts/privacy_and_security/

 

10.3 X

(Co-) controller for data processing in Europe:

X International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland

Privacy policy: https://x.com/de/privacy

Information about your data: https://x.com/settings/your_x_data

Opt-Out and advertising settings: https://x.com/personalization

 

10.4 YOUTUBE

(Co-) controller for data processing in Europe:

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland

Privacy policy: https://policies.google.com/privacy

Opt-Out and advertising settings: https://adssettings.google.com/authenticated

 

10.5 PINTEREST

This website uses the Pinterest tag for conversion tracking. The Pinterest Tag is a tracking tool of the social network Pinterest (Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland). Through Pinterest Tag, we have the ability to understand and track visitor activity. To understand this activity, device and browser information, referrer information, page views, interactions, and events are collected. This collection makes it possible to display personalized ads to users on Pinterest based on their interests and activity on the site. The collection of this data on our website and the subsequent transmission to Pinterest takes place exclusively with your consent. The legal basis for the collection and transmission of personal data by us to Pinterest is consent pursuant to Art. 6 (1) lit. a DS-GVO. You can revoke your consent at any time via our Consent Management Tool or the Cookie Banner. Pinterest also processes data from you in the USA, among other places. We point out that by the ECJ with Schrems II there is no adequate level of protection for data transfer to the USA. This may pose various risks to the security of data processing.

For more information on how Pinterest processes personal data and the relevant legal basis, please visit.

Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.

Privacy policy: https://policy.pinterest.com/de/privacy-policy

Opt-out and advertising settings: https://www.pinterest.com/settings/privacy

 

10.6 TIKTOK

(Mit-) Verantwortlicher für die Datenverarbeitung in Europa:

TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Irland
Privacy policy: https://www.tiktok.com/legal/privacy-policy

Opt-out and advertising preferences: https://www.tiktok.com/legal/tiktok-website-cookies-policy

 

11. WEB ANALYTICS

11.1 FACEBOOK PIXEL (CUSTOM AUDIENCE)

This website uses the "Facebook Pixel" of Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). In the event that explicit consent is given, this allows the behavior of users to be tracked after they have seen or clicked on a Facebook advertisement. This procedure is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help to optimize future advertising measures.

The data collected is anonymous for us, so it does not offer us any conclusions about the identity of the users. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage policy (https://www.facebook.com/about/privacy/). You may allow Facebook and its partners to serve ads on and off Facebook. A cookie may also be stored on your computer for these purposes. These processing operations will only be carried out if you give your explicit consent in accordance with Article 6(1)(a) of the GDPR.

These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 (1) (a) DS-GVO.

In order to deactivate the use of cookies on your IT system, you can set your Internet browser so that no more cookies can be stored on your IT system in the future or so that cookies that have already been stored are deleted. However, switching off all cookies may mean that some functions on our Internet pages can no longer be executed. You can also disable the use of cookies by third-party providers such as Facebook on the following website of the Digital Advertising Alliance: https://www.aboutads.info/choices/

In addition, you can disable cookies for reach measurement and advertising purposes via the following websites:

1. http://optout.networkadvertising.org/
2. http://www.youronlinechoices.com/uk/your-ad-choices/

 

Please note that this setting will also be deleted when you delete your cookies.

 

11.2 META API

We have integrated Meta Conversion API on this website. Meta Conversion API is a server-side event tracking service.

The operating company of Meta Conversion API is Meta Platforms Inc. The data controller in Europe is Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Meta Conversion API enables us to record the website visitor's interactions with our website and to pass them on to Meta in order to improve the advertising performance of Meta services.

For this purpose, in particular the time of the call, the website called up, your IP address and your user agent as well as, if applicable, further specific data (e.g. products purchased, value of the shopping basket and currency) are recorded. You can find a complete overview of the data that can be collected here: https://developers.facebook.com/docs/marketing-api/conversions-api/parameters.

The use of this service is based on your consent according to Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TTDSG. The consent can be revoked at any time.

Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Meta, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 DSGVO). The joint responsibility is limited exclusively to the collection of the data and its forwarding to Meta. The processing carried out by Meta after the onward transfer is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum_Preview. According to this agreement, we are responsible for providing the data protection information when using the Meta tool and for implementing the tool on our website in a way that is secure from a data protection point of view. Meta is responsible for the data security of the Meta products. You can assert data subject rights (e.g. requests for information) regarding the data processed by Meta directly with Meta. If you assert the data subject rights with us, we are obliged to forward them to Meta.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

You can find further information on protecting your privacy in Meta's data protection information: https://de-de.facebook.com/about/privacy/.

 

11.3 GOOGLE ANALYTICS

On our websites, we use Google Analytics, a web analytics service provided by Google Ireland Limited (https://www.google.de/intl/de/about/) (Gordon House, Barrow Street, Dublin 4, Ireland; hereinafter "Google"). In this context, pseudonymized usage profiles are created and cookies (see point "Cookies") are used. The information generated by the cookie about your use of this website, such as

1. Browser-Typ/-Version,
2. operating system used,
3. Referrer-URL (the previously visited page),
4. host name of the accessing computer (IP address),
5. time of the server request,

 

are transmitted to a Google server in the USA and stored there. The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services related to website and internet use for the purposes of market research and demand-oriented design of these web pages. This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf. Under no circumstances will your IP address be merged with other Google data. The IP addresses are anonymized so that an assignment is not possible (IP masking).

 

We also use the technical extension "Google Signals", which enables cross-device tracking. This makes it possible to assign an individual website visitor with different end devices. However, this only happens if the visitor has logged into a Google service when visiting the website and has also activated the "personalized advertising" option in their Google account settings. Even then, however, no personal data or user profiles become accessible to us; they remain anonymous to us.

 

If you do not wish to use "Google Signals", you can deactivate the "personalized advertising" option in your Google account settings.

 

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. These processing operations are carried out exclusively when express consent is given in accordance with Art. 6 (1) lit. a DS-GVO. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing a browser add-on (https://tools.google.com/dlpage/gaoptout?hl=de).

 

As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent the collection by Google Analytics by clicking on the following link: Disable Google Analytics. An opt-out cookie will be set that prevents the future collection of your data when visiting this website. The opt-out cookie is only valid in this browser and only for our website and is stored on your device. If you delete the cookies in this browser, you must set the opt-out cookie again. You can view the privacy policy of Google Analytics at: https://support.google.com/analytics/answer/6004245?hl=de.

 

11.4 GOOGLE ANALYTICS REMARKETING

We have integrated Google Remarketing services on this website. Google Remarketing is a function of Google AdWords that enables a company to display advertisements to Internet users who have previously visited the company's website. The integration of Google Remarketing thus allows a company to create user-related advertisements and consequently to display interest-relevant advertisements to the Internet user.

The operating company of the Google Remarketing services is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The purpose of Google Remarketing is the display of interest-relevant advertising. Google Remarketing enables us to display advertisements via the Google advertising network or to have them displayed on other Internet pages that are tailored to the individual needs and interests of Internet users.

Google Remarketing sets a cookie on your IT system of the data subject. By setting the cookie, Google is able to recognize the visitor to our website when he or she subsequently visits websites that are also members of the Google advertising network. Each time you visit a website on which the Google Remarketing service has been integrated, your internet browser automatically identifies itself to Google. Within the scope of this technical procedure, Google obtains knowledge of personal data, such as your IP address or surfing behavior, which Google uses, among other things, to display interest-relevant advertising.

By means of the cookie, personal information, for example the Internet pages visited by you, is stored. Each time you visit our website, personal data, including your IP address, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties.

You can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on your IT system. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.

Furthermore, you have the option to object to interest-based advertising by Google. To do this, you must call up the link www.google.de/settings/ads from the internet browser you are using and make the desired settings there.

These processing operations will only be carried out if you have given your express consent in accordance with Art. 6 (1) a DS-GVO.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/ abgerufen werden.

 

11.5 GOOGLE OPTIMIZE

This website uses functions of the web analysis service Google Optimize. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Optimize analyzes the use of different variants of the website, so that we are able to adjust the usability to the behavior of the website users. Google Optimize uses so-called "cookies". These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. The storage of Google Optimize cookies is based on Art. 6 para. 1 lit. a DSGVO.

 

IP anonymization

We have activated the IP anonymization function on this website. This means that your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Optimize will not be merged with any other data held by Google.

 

Browser Plugin

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

 

Objection to data collection

You can prevent the collection of your data by Google Optimize by clicking on the following link. An opt-out cookie will be set that prevents the collection of your data during future visits to this website: Disable Google Optimize. More information on how Google Optimize handles user data can be found at: https://support.google.com/optimize/answer/6218117?hl=en and in the in Google's privacy policy: http://www.google.com/policies/privacy.

 

11.6 WEBSITE ANALYSIS WITH HOTJAR

This website uses Hotjar, a web analytics service provided by Hotjar Ltd, (https://www.hotjar.com/) Dragonara Business Centre, 5th Floor, Dragonara Road, Paceville St Julian's STJ 3141, Malta, Europe.

Hotjar is a tool used to analyze your user behavior on this website. Hotjar allows us to record your mouse movements, scrolling movements and clicks, among other things. Hotjar can also determine how long you have remained with the mouse pointer on a certain place. From this information, Hotjar creates so-called heat maps, which can be used to determine which website areas are viewed preferentially by the website visitor.

Furthermore, we can determine how long you stayed on a page and when you left it. We can also determine at which point you abandoned your input in a contact form (so-called conversion funnels).

In addition, Hotjar can be used to obtain direct feedback from website visitors. This function serves to improve the website operator's web offerings.

Hotjar uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g. cookies or use of device fingerprinting).

The use of this analysis tool is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its web offering and its advertising. If a corresponding consent has been requested (e.g. consent to store cookies), the processing is based exclusively on Art. 6 (1) lit. a DSGVO; the consent can be revoked at any time.

 

Disable Hotjar

If you would like to disable data collection by Hotjar, click on the following link and follow the instructions there: https://www.hotjar.com/opt-out

Please note that disabling Hotjar must be done separately for each browser or device.

For more information about Hotjar and the data it collects, please see Hotjar's privacy policy at the following link: https://www.hotjar.com/privacy

 

Contract on order processing

We have entered into an order processing contract with Hotjar to implement the strict European data protection regulations.

 

11.7 TIKTOK PIXEL

This website uses the TikTok Pixel. The TikTok Pixel is a TikTok Advertiser Tool from the two providers TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland, und TikTok Information Technologies UK Limited, WeWork, 125 Kingsway, London, WC2B 6NH, United Kingdom (hereinafter referred to as "TikTok").

 

The TikTok Pixel is a JavaScript code that allows us to understand and track visitors' activity on our website. For this purpose, the Tiktok Pixel collects and processes information about visitors to our website and the devices they use (IP address, email address, device ID, device type, and their current operating system) (hereinafter referred to as Event Data).

 

The Event Data collected via the TikTok Pixel is used to target our advertisements and to improve ad delivery and personalized advertising. For this purpose, the Event Data collected on our website by means of the TikTok Pixel is transmitted to TikTok.

In part, this event data is information stored in the terminal device you are using. In addition, cookies are also used via the TikTok Pixel, via which information is stored on your end device used. Such storage of information by the TikTok Pixel or access to information already stored in your terminal device will only occur with your consent.

The legal basis for the collection and transmission of personal data by us to TikTok is consent pursuant to Art. 6 (1) lit. a DS-GVO. You can revoke your consent at any time via our Consent Management Tool or the Cookie Banner.

 

For more information on how TikTok processes personal data, including the legal basis and related possible data transfer to an unsafe third country - without an adequate level of data protection according to Art, 44ff DS-GVO, on which TikTok relies and the possibilities to exercise your rights against TikTok, please refer to TikTok's data policy at https://www.tiktok.com/legal/privacy-policy?lang=de-DE.

  

12. ADVERTISING

12.1 GOOGLE ADS (FORMERLY ADWORDS)

Our website uses the functions of Google Ads, with this we advertise for this website in Google search results, as well as on third-party websites. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). For this purpose, Google sets a cookie in the browser of your terminal device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you visit.

These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO.

Further data processing only takes place if you have consented to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalize ads you view on the web. In this case, if you are logged in to Google while visiting our website, Google uses your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to form target groups.

You can permanently disable the setting of cookies for ad targeting by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/

Alternatively, you can obtain information about the setting of cookies and make settings for this from the Digital Advertising Alliance at the Internet address www.aboutads.info. Finally, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. If you do not accept cookies, the functionality of our website may be limited.

Further information and the data protection provisions regarding advertising and Google can be viewed here: https://www.google.com/policies/technologies/ads/

 

12.2 GOOGLE ADSENSE

We have integrated Google AdSense on this website. Google AdSense is an online service that enables the placement of advertisements on third-party sites. Google AdSense is based on an algorithm that selects the advertisements displayed on third-party sites to match the content of the respective third-party site. Google AdSense allows interest-based targeting of Internet users, which is implemented by generating individual user profiles.

The operating company of the Google AdSense component is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The purpose of the Google-AdSense component is the integration of advertisements on our website. Google-AdSense sets a cookie on your IT system. By setting the cookie, Alphabet Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA, is enabled to analyze the use of our website. Each time you call up one of the individual pages of this website that is operated by us and on which a Google AdSense component has been integrated, the Internet browser on your IT system is automatically triggered by the respective Google AdSense component to transmit data to Alphabet Inc. for the purpose of online advertising and the settlement of commissions. Within the scope of this technical procedure, Alphabet Inc. obtains knowledge of personal data, such as your IP address, which Alphabet Inc. uses, among other things, to track the origin of visitors and clicks and subsequently to enable commission settlements.

You can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Alphabet Inc. from setting a cookie on your IT system. In addition, a cookie already set by Alphabet Inc. can be deleted at any time via the Internet browser or other software programs.

Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in Internet pages to enable log file recording and log file analysis, whereby a statistical evaluation can be performed. By means of the embedded tracking pixel, Alphabet Inc. can recognize whether and when an Internet page was opened by your IT system and which links you clicked on. Among other things, tracking pixels are used to evaluate the flow of visitors to a website.

Via Google AdSense, personal data and information, which also includes the IP address and is necessary for the collection and billing of the displayed advertisements, is transferred to Alphabet Inc. in the United States of America. This personal data is stored and processed in the United States of America. Alphabet Inc. may pass on this personal data collected via the technical process to third parties.

Google-AdSense is explained in more detail under this link https://www.google.de/intl/de/adsense/start/

These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 (1) lit. a DS-GVO.

 

12.3 GOOGLE ADS WITH CONVERSION-TRACKING

We have integrated Google Ads on this website. Google Ads is an Internet advertising service that allows advertisers to place ads in Google's search engine results as well as in the Google advertising network. Google Ads allows an advertiser to specify certain keywords in advance, by means of which an ad is displayed in Google's search engine results exclusively when the user retrieves a keyword-relevant search result using the search engine. In the Google advertising network, the ads are distributed on topic-relevant websites by means of an automatic algorithm and in compliance with the previously defined keywords.

The operating company of the Google Ads services is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The purpose of Google Ads is to advertise our website by displaying interest-relevant advertisements on the websites of third-party companies and in the search engine results of the Google search engine and to display third-party advertisements on our website. If you reach our website via a Google advertisement, a so-called conversion cookie is stored on your IT system by Google. A conversion cookie loses its validity after thirty days and is not used to identify you. If the cookie has not yet expired, the conversion cookie is used to track whether certain sub-pages, for example the shopping cart of an online store system, have been called up on our website. Through the conversion cookie, both we and Google can track whether a user who arrived on our website via an AdWords ad generated a sale, i.e. completed or cancelled a purchase of goods.

The data and information collected through the use of the conversion cookie are used by Google to compile visit statistics for our website. These visit statistics are in turn used by us to determine the total number of users who were referred to us via Ads ads, i.e. to determine the success or failure of the respective Ads ad and to optimize our Ads ads for the future. Neither our company nor other advertisers of Google Ads receive information from Google by means of which you could be identified.

By means of the conversion cookie, personal information, for example the Internet pages visited by you, is stored. Each time you visit our website, personal data, including the IP address of the internet connection you use, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties.

You can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on your IT system. In addition, a cookie already set by Google Ads can be deleted at any time via the internet browser or other software programs.

Furthermore, you have the option to object to interest-based advertising by Google. To do this, you must call up the link: www.google.de/settings/ads

These processing operations will only be carried out if you have given your express consent in accordance with Art. 6 Para. 1 lit. a DS-GVO. Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/ abgerufen werden.We use Google Enhanced Conversions. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland. We only use the data collected by Google Enhanced Conversions to improve the conversion rate on our website and to optimise our marketing activities and collect additional information about our users. We do not use the data for any other purpose and do not share it with third parties unless required by law or if we are legally obliged to do so.Google Enhanced Conversions collects the following data: Clicks on certain elements on our website, such as links, buttons and images. Submissions to forms on our website. Visits to specific pages on our website. This data is used by Google in an anonymised or hashed version in accordance with Google's privacy policy: For more information, please visit: Advanced Conversions - Google Ads Help.The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TTDSG. This consent can be revoked at any time. We only store the data collected by Google Enhanced Conversions for as long as is necessary for the stated purpose. The exact duration depends on various factors, such as the type of data and the requirements of applicable law. You can find more information on Google Enhanced Conversion Tracking in Google's privacy policy: https://policies.google.com/privacy?hl=de.

 

12.4 KAMELEOON

This website uses the Kameleoon tool, a web analytics service provided by Kameleoon SAS, 12 rue de la Chaussée d'Antin, 75009 Paris, France. The tool performs A/B testing to continuously improve the website. Kameleoon uses cookies to identify a visitor's browser and analyze the use of this website. The cookies used for the tool allow us to modify the site and analyze changes. Kameloon does not store any personal data in the process. You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. When disabling cookies, the functionality of this website may be limited. These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 Para. 1 lit. a DS-GVO and § 25 Para. 1 TTDSG. The data will be kept for as long as it is necessary to fulfill the purpose of the processing. The data will be deleted as soon as they are no longer required to achieve the purpose. For more information on Kameleoon's privacy policy, please visit: https://www.kameleoon.com/de/datenschutz.

  

13. PARTNER- UND AFFILIATE PROGRAMS

 

14. PLUGINS AND OTHER SERVICES

14.1 GOOGLE MAPS

On our website, we use Google Maps (API) from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Maps is a web service for displaying interactive (land) maps to visually display geographical information. By using this service, our location can be displayed to you, for example, and a possible journey can be made easier.

Already when calling up those sub-pages in which the map of Google Maps is integrated, information about your use of our website (such as your IP address) is transmitted to Google servers in the USA and stored there. This occurs regardless of whether Google provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not want the assignment with your profile at Google, you must log out of your Google user account. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them. You have the right to object to the creation of these user profiles, and you must contact Google to exercise this right.

If you do not agree to the future transmission of your data to Google in the context of the use of Google Maps, you also have the option of completely disabling the Google Maps web service by turning off the JavaScript application in your browser. Google Maps and thus also the map display on this website can then not be used.

These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 (1) lit. a DS-GVO.

You can view Google's terms of use at https://www.google.de/intl/de/policies/terms/regional.html einsehen, die zusätzlichen Nutzungsbedingungen für Google Maps finden Sie unter https://www.google.com/intl/de_US/help/terms_maps.html

Detailed information on data protection in connection with the use of Google Maps can be found on the Google website ("Google Privacy Policy"): https://www.google.de/intl/de/policies/privacy/

 

14.2 GOOGLE RECAPTCHA

On this website, we also use the reCAPTCHA function of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). This function is primarily used to distinguish whether an input is made by a natural person or is abused by machine and automated processing. The service also includes the sending of the IP address and, if applicable, other data required by Google for the reCAPTCHA service to Google.These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 (1) lit. a DS-GVO.

Further information on Google reCAPTCHA as well as Google's privacy policy can be found at: https://www.google.com/intl/de/policies/privacy/

 

14.3 GOOGLE TAG MANAGER

This website uses Google Tag Manager, a cookie-less domain that does not collect any personal data.

Through this tool, "website tags" (i.e. keywords that are embedded in HTML elements) can be implemented and managed through an interface. By using the Google Tag Manager, we can automatically track which button, link or personalized image you have actively clicked on and can then record which contents of our website are of particular interest to you.The tool also triggers other tags, which in turn may collect data. Google Tag Manager does not access this data. If you have made a deactivation at the domain or cookie level, this remains in place for all tracking tags implemented with Google Tag Manager.

These processing operations are carried out exclusively when explicit consent is given in accordance with Art. 6 (1) lit. a DS-GVO.

 

15. SHOPSYSTEM „SHOPIFY“

All data collected on our website is processed on Shopify's servers. As part of Shopify's aforementioned services, data may also be transferred to Shopify Inc, 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc, Shopify Payments (USA) Inc or Shopify (USA) Inc as part of further processing on behalf of Shopify. In the event that data is transferred to Shopify Inc. in Canada, the appropriate level of data protection is guaranteed by adequacy decision of the European Commission. Further information on Shopify's data protection can be found at the following website https://www.shopify.de/legal/datenschutz und im Whitepaper https://help.shopify.com/pdf/gdpr-whitepaper.pdf.

 

Deletion of personal customer data is not possible until 180 days after a customer's most recent order. Shopify retains customer data in the event of a chargeback. Deletion is flagged in the system and occurs automatically on the due date. In the meantime, customer data is locked and cannot be used further. During the deletion period, the account can be reactivated by resetting the password by the customer. The deletion request will remain in effect and the deletion will be carried out on the cut-off date.

 

16. PAYMENT PROVIDER

16.1 KLARNA

We have integrated components of Klarna on our website. Klarna is an online payment service provider that enables purchase on account or flexible installment payment. Furthermore, Klarna offers additional services, such as buyer protection or an identity and credit check.The operating company of Klarna is Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden.

If you select either "purchase on account" or "installment purchase" as a payment option during the ordering process in our online store, your data will be automatically transmitted to Klarna. By selecting one of these payment options, you consent to this, for the processing of the invoice or installment purchase or for the identity and credit check required, transmission of personal data.

The personal data transmitted to Klarna are usually first name, last name, address, date of birth, gender, email address, IP address, telephone number, cell phone number and other data necessary for the processing of an invoice or installment purchase. Also necessary for the processing of the purchase contract are such personal data that are related to the respective order. In particular, there may be a mutual exchange of payment information, such as bank details, card number, validity date and CVC code, number of items, item number, data on goods and services, prices and tax charges, information on previous purchasing behavior or other information about your financial situation.

The purpose of transmitting the data is, in particular, identity verification, payment administration and fraud prevention. We will transfer personal data to Klarna in particular if there is a legitimate interest for the transfer. The personal data exchanged between Klarna and us will be transmitted by Klarna to credit reporting agencies. The purpose of this transmission is to check identity and creditworthiness.

Klarna also discloses the personal data to affiliated companies (Klarna Group) and service providers or subcontractors to the extent necessary to fulfill contractual obligations or to process the data on behalf.

In order to decide on the establishment, implementation or termination of a contractual relationship, Klarna collects and uses data and information about the past payment behavior of the data subject as well as probability values for his behavior in the future (so-called scoring). The scoring is calculated on the basis of scientifically recognized mathematical-statistical methods.

You have the option to revoke your consent to the handling of personal data at any time vis-à-vis Klarna. A revocation does not affect personal data that must be processed, used or transmitted mandatory for (contractual) payment processing.

The use of Klarna is in the interest of proper and smooth payment processing. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f DS-GVO. The applicable data protection provisions of Klarna can be found at https://cdn.klarna.com/1.0/shared/content/policy/data/de_de/data_protection.pdf abgerufen werden.

 

16.2 PAYPAL

We have integrated components of PayPal on this website. PayPal is an online payment service provider. Payments are processed via so-called PayPal accounts, which represent virtual private or business accounts. In addition, PayPal offers the option of processing virtual payments via credit cards if a user does not maintain a PayPal account. A PayPal account is managed via an email address, which is why there is no classic account number. PayPal makes it possible to initiate online payments to third parties or to receive payments as well. PayPal also assumes trustee functions and offers buyer protection services.

The European operating company of PayPal is PayPal (Europe) S.à.r.l. & Cie. S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg, Luxembourg.

If you select "PayPal" as a payment option during the ordering process in our online store, your data will be automatically transmitted to PayPal. By selecting this payment option, you consent to the transmission of personal data required for payment processing.

The purpose of transmitting the data is payment processing and fraud prevention. We will transmit personal data to PayPal in particular if there is a legitimate interest for the transmission. The personal data exchanged between PayPal and us may be transmitted by PayPal to credit reporting agencies. The purpose of this transmission is to check identity and creditworthiness.

PayPal may share the personal data with affiliated companies and service providers or subcontractors to the extent necessary to fulfill contractual obligations or to process the data on behalf. You have the option to revoke your consent to the handling of personal data at any time vis-à-vis PayPal. A revocation does not affect personal data that must be processed, used or transmitted mandatory for (contractual) payment processing.

PayPal is used in the interest of proper and smooth payment processing. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f DS-GVO.

The applicable data protection provisions of PayPal can be found at https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

 

16.3 SOFORT

If you select "Sofortüberweisung" as a payment option during the ordering process in our online store, your data will be automatically transmitted to Sofortüberweisung. By selecting this payment option, you consent to the transmission of personal data required for payment processing.

When making a purchase via Sofortüberweisung, you transmit your PIN and TAN to Sofort GmbH. Sofortüberweisung carries out a transfer to us after technical verification of the account balance and retrieval of further data to check the account coverage. The execution of this financial transaction is communicated to us automatically.

The personal data exchanged with Sofortüberweisung are first name, last name, address, email address, IP address, phone number, cell phone number or other data necessary for payment processing. The purpose of transmitting the data is payment processing and fraud prevention. We will also transmit other personal data to Sofortüberweisung if there is a legitimate interest for the transmission. The personal data exchanged between Sofortüberweisung and us may be transmitted by Sofortüberweisung to credit reporting agencies. This transmission is for the purpose of checking identity and creditworthiness.

Sofortüberweisung may pass on the personal data to affiliated companies and service providers or subcontractors, insofar as this is necessary for the fulfillment of contractual obligations or the data is to be processed on behalf.

The data subject has the option to revoke the consent to the handling of personal data at any time vis-à-vis Sofortüberweisung. A revocation does not affect personal data that must necessarily be processed, used or transmitted for (contractual) payment processing.

The use of Sofortüberweisung is in the interest of proper and smooth payment processing. This represents a legitimate interest within the meaning of Art. 6 (1) lit. f DS-GVO.

The applicable data protection provisions of Sofortüberweisung can be found at klarna.com/de/datenschutz/ abgerufen werden.

 

16.4 APPLE PAY

We have integrated components of Apple Pay on this website. Apple Pay is a payment method of Apple Distribution International Limited, Hollyhill Industrial Estate, Hollyhill, Cork, Ireland (Apple). It works on Mac, iPhone and iPad. Both on mobile and desktop, you can pay securely and quickly with the cards stored in the Apple Pay Wallet. The transaction data is encrypted and not stored. Apple Pay maps a technical procedure through which the online merchant immediately receives a payment confirmation. This enables a merchant to deliver goods, services or downloads to the customer immediately after the order is placed.

If you select "Apple Pay" as a payment option during the ordering process in our online store, your data will be automatically transmitted to Apple. By selecting this payment option, you consent to the transmission of personal data required for payment processing.The personal data transmitted to Apple are usually first name, last name, address, email address, IP address, phone number, cell phone number or other data that are necessary for payment processing. Also necessary for the processing of the purchase contract are such personal data that are related to the respective order.

Apple gibt die personenbezogenen Daten gegebenenfalls an verbundene Unternehmen und Leistungserbringer oder Subunternehmer weiter, soweit dies zur Erfüllung der vertraglichen Verpflichtungen erforderlich ist oder die Daten im Auftrag verarbeitet werden sollen.

The purpose of transmitting the data is payment processing and fraud prevention. We will transmit personal data to Apple Pay in particular if there is a legitimate interest for the transmission. The personal data exchanged between Apple Pay and us may be transmitted by Apple to credit reporting agencies. The purpose of this transfer is to check identity and creditworthiness. Apple may share the personal data with affiliated companies and service providers or subcontractors to the extent necessary to fulfill contractual obligations or to process the data on behalf.

You have the option to revoke your consent to the handling of personal data at any time vis-à-vis Apple. A revocation does not affect personal data that must necessarily be processed, used or transmitted for (contractual) payment processing. Apple Pay is used in the interest of proper and smooth payment processing. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f DS-GVO.

The applicable data protection provisions of Apple can be found at https://www.apple.com/de/legal/privacy/de-ww/.

 

16.5 GOOGLE PAY

We have integrated components of Google Pay on this website. Google Pay is a payment method operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). Google Pay is available on Android and in the Chrome browser. This allows you to pay at BinyanBooks.com securely and quickly with the payment methods deposited with Google.

Google Pay maps a technical procedure through which the online merchant immediately receives a payment confirmation. This enables a merchant to deliver goods, services or downloads to the customer immediately after the order. If you select "Google Pay" as a payment option during the ordering process in our online store, your data will be automatically transmitted to Google. By selecting this payment option, you consent to the transmission of personal data required for payment processing

The personal data transmitted to Google are usually first name, last name, address, email address, IP address, phone number, cell phone number or other data necessary for payment processing. Also necessary for the processing of the purchase contract are such personal data that are related to the respective order. The purpose of transmitting the data is payment processing and fraud prevention. We will transmit personal data to Google Pay in particular if there is a legitimate interest for the transmission. The personal data exchanged between Google Pay and us may be transmitted by Google to credit reporting agencies. The purpose of this transmission is to check identity and creditworthiness

Google may disclose the personal data to affiliated companies and service providers or subcontractors, insofar as this is necessary to fulfill contractual obligations or the data is to be processed on behalf. You have the option to revoke your consent to the handling of personal data at any time vis-à-vis Google. A revocation does not affect personal data that must necessarily be processed, used or transmitted for (contractual) payment processing.

Google Pay is used in the interest of proper and smooth payment processing. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f DS-GVO.The applicable data protection and terms of use of Google Pay can be found at https://support.google.com/pay/answer/7020860?hl=de-DE.

 

16.6 BANCONTACT

In case of payment via "Bancontact", a payment service of Bancontact Payconiq Company SA/NV 82, rue d'Arlon, 1040-Brussels, Belgium, your data will be transmitted to Bancontact for processing and payment.

For more information on the purpose and scope of data processing at Bancontact, please visit https://www.bancontact.com/files/privacy.pdf.

 

 

16.7 CREDIT CARD, EPS TRANSFER AND IDEAL

In the case of the payment methods credit card, EPS and iDeal, the necessary data will be transmitted to BS PAYONE GmbH (Lyoner Straße 9, 60528 Frankfurt/Main) for the processing of your payment (Art. 6 para. 1 lit. b) DSGVO). You can find more information here: PAYONE Protection

 

17. YOUR RIGHTS AS A DATA SUBJECT

17.1 RIGHT TO CONFIRMATION

You have the right to request confirmation from us as to whether personal data concerning you is being processed.

 

17.2 RIGHT TO INFORMATION ART. 15 DS-GVO

You have the right to receive from us at any time, free of charge, information about the personal data stored about you, as well as a copy of this data in accordance with the legal provisions.

 

17.3 RIGHT TO RECTIFICATION ART. 16 DS-GVO

You have the right to demand that incorrect personal data concerning you be corrected. Furthermore, you have the right to request the completion of incomplete personal data, taking into account the purposes of the processing.

 

17.4 DELETION ART. 17 DS-GVO

You have the right to demand that we delete the personal data concerning you without undue delay, provided that one of the reasons provided for by law applies and to the extent that the processing or storage is not necessary.

 

17.5 RESTRICTION OF PROCESSING ART. 18 DS-GVO

You have the right to demand that we restrict processing if one of the legal requirements applies.

 

17.6 DATA PORTABILITY ART. 20 DS-GVO

You have the right to receive the personal data concerning you, which has been provided to us by you, in a structured, common and machine-readable format. You also have the right to transfer this data to another controller without hindrance from us to whom the personal data has been provided, provided that the processing is based on consent pursuant to Art. 6(1)(a) DS-GVO or Art. 9(2)(a) DS-GVO or on a contract pursuant to Art. 6(1)(b) DS-GVO and the processing is carried out with the aid of automated procedures, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in us. Furthermore, when exercising your right to data portability pursuant to Article 20(1) of the GDPR, you have the right to obtain that the personal data be transferred directly from one controller to another controller, insofar as this is technically feasible and insofar as this does not adversely affect the rights and freedoms of other persons.

 

17.7 OBJECTION ART. 21 DS-GVO

You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data relating to you which is carried out on the basis of Art. 6(1)(e) (data processing in the public interest) or (f) (data processing on the basis of a balance of interests) DS-GVO.This also applies to profiling based on these provisions within the meaning of Art. 4 No. 4 DS-GVO.

If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims. In individual cases, we process personal data to conduct direct marketing. You may object to the processing of personal data for the purpose of such advertising at any time. This also applies to profiling, insofar as it is related to such direct advertising. If you object to us processing for direct marketing purposes, we will no longer process the personal data for these purposes.

In addition, you have the right, on grounds relating to your particular situation, to object to processing of personal data concerning you which is carried out by us for scientific or historical research purposes, or for statistical purposes pursuant to Article 89(1) of the DS-GVO, unless such processing is necessary for the performance of a task carried out in the public interest.You are free to exercise your right to object by means of automated procedures using technical specifications in connection with the use of information society services, notwithstanding Directive 2002/58/EC.

 

17.8 REVOCATION OF CONSENT UNDER DATA PROTECTION LAW

You have the right to revoke consent to the processing of personal data at any time with effect for the future.

 

17.9 COMPLAINT TO A SUPERVISORY AUTHORITY

You have the right to complain about our processing of personal data to a supervisory authority responsible for data protection.

 

18. ROUTINE STORAGE, DELETION AND BLOCKING OF PERSONAL DATA

We process and store your personal data only for the period of time required to achieve the purpose of storage or if this has been provided for by the legal provisions to which our company is subject. If the storage purpose ceases to apply or if a prescribed storage period expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.

 

19. DURATION OF STORAGE OF PERSONAL DATA

The criterion for the duration of storage of personal data is the respective statutory retention period. After expiry of the period, the corresponding data will be routinely deleted, provided that they are no longer required for the fulfillment or initiation of the contract.

 

20. UP-TO-DATENESS AND CHANGE OF THE PRIVACY POLICY

This data protection declaration is currently valid and has the status: June 2023.Due to the further development of our websites and offers or due to changed legal or official requirements, it may become necessary to change this data protection declaration. You can access and print out the current data protection declaration at any time on this website.